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Tell Them Only One Thing
August 7, 2012
Leaders are indispensable, but to produce a major social change many ordinary people must also be involved.
-Anne Firor Scott
-Anne Firor Scott
"You've go to keep it simple. Many studies show that we only remember a small percentage of what we hear — somewhere between 10 and 30 percent.
"But when you get in front of an audience, the urge to tell 'em everything you know is hard to resist. Far too many speakers perform a data dump on their audiences at the first opportunity. Unfortunately, we can only hold four or five ideas in our heads at one time, so as soon as you give us a list of more than five items, we're going to start forgetting as much as we hear. Against this dismal human truth there is only one defense: focus your presentation on a single idea. Be ruthless. Write that one idea down in one declarative sentence and paste it up on your computer. Then eliminate everything, no matter how beautiful a slide it is on, that doesn't support that idea."
Targeted Leadership — Building a Team That Hits the Mark takes complex leadership principles and presents them in a way that is easy to understand and put into action. This is an essential resource for leaders to use when polishing their skills, as well as fostering them in their staff members. Targeted Leadership tackles concepts such as hiring, supervising, and firing. It also provides a step-by-step approach to finding and retaining the team you have always desired. This book includes a CD-ROM with printable handouts for training or classroom use.
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What is ExchangeEveryDay?
ExchangeEveryDay is the official electronic newsletter for Exchange Press. It is delivered five days a week containing news stories, success stories, solutions, trend reports, and much more.
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